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WHAT WE DO
ATHLETES
Partnerships, NIL, Branding and Development.
BRANDS
Sports marketing, sponsorships and activations.
PARTNERSHIPS
Strategic relationships between athletes, brands, organizations and sports properties.
EXPERIENCES
Events, experiential marketing and community engagement.
OUR WORK
ATHLETES AND COACHES ARE AT THE CENTER OF SPORTS
PARTNERSHIPS
Riczer Desvaristes is a sports executive and entrepreneur with experience across professional sports, collegiate athletics, youth sports, and strategic partnerships. A former executive with the Cleveland Browns, Los Angeles Chargers, Arizona Cardinals, and Fiesta Bowl, Riczer has built a career connecting athletes, brands, organizations, and communities through sports.
Today, he leads Hypamark across sports marketing, athlete branding, NIL, sponsorship strategy, experiential marketing, and athlete development.

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